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The information that follows is what I consider to be the most precise and comprehensive beginning a blog tutorial available on the internet. I haven’t looked in a while, but there could be something better on Mars.
I hope that what you are about to read will be comprehensive, instructive, and provide you with all you need to launch your own blog from scratch.
So go ahead and fetch your favorite beverage, turn out the noise, and prepare to concentrate.
I’ll also give a few instances of blogs that are thriving immensely. This will enable you to examine some of the tactics they are doing and how you might be able to apply them to your own site (I’ll point you exactly what you should be looking at).
WHAT IS THE PURPOSE OF YOUR BLOG?
I believe it’s good to consider the overall goal of your blog before you begin any of the technical processes to get one up and running.
Although the initial step can appear straightforward, it’s actually quite important.
You should first think about a few things if you want to monetize your blog or if you simply want to leave the possibility open. You must ascertain whether you can generate money using the blogging platform you are utilizing. Some don’t.
Consider whether there is any interest in the subject you wish to blog about. (If you’re blogging only for entertainment, it doesn’t matter.)
I’ll go into great detail about each of these blogging-related subjects.
Just decide for the time being if earning money from your blog sounds like a decent concept. If so, go to the next action.
DECIDE WHAT TO BLOG ABOUT: WHAT IS YOUR BLOGGING PASSION?
Finding your passion, how lovely. This might be a challenging query. I occasionally get strong feelings for Reese’s peanut butter cups. The day following my peanut butter cup binge, though, when I wake up with a stomachache, I alter my mind.
Choose something that will matter to you for more than the upcoming day, week, or even year.
If you’re lucky, you may already be clear on the blog topic that most interests you. Then congratulations! You can go to the following phase.
However, it might be challenging for many people to pinpoint their particular blogging interests. Should you create a blog on cuisine, fashion, travel, or something else?
I am aware that finding the ideal blogging topic is not always the goal of this tutorial. But this step is incredibly important! Therefore, I’ve got a few simple instructions you may follow to zero down on the ideal subject for you.
You will have discovered your ideal topic if you can identify one that touches on at least one of the three topics listed below:
- What do you love doing?
- What are you good at?
- What can you make money doing?
I am aware that finding the ideal blogging topic is not necessarily the goal of this tutorial. But this step is incredibly important! Therefore, I’ve got a few simple instructions you may follow to zero down on the ideal subject for you.
For each of those questions, I’d advise listing 10 themes. Are there any areas where your interests and your skills overlap? If so, your blog could thrive in this area.
IS ANYONE INTERESTED IN YOUR TOPIC?
Whether you want to establish a blog that genuinely attracts readers, you should definitely check to see if anyone is interested in your subject before you launch a blog.
For instance, I once launched a website on fleece ferret hammocks (Yes, I am being serious here). It turns out that after only a few pieces, I ran out of topics.
Avoid working on a project for hours on end only to discover six months later that no one is truly interested.
Google Trends is a free tool that I particularly enjoy using to assess whether interest in particular topics is increasing or decreasing. This fantastic tool lets you see how many people are looking up a particular topic online.
I would only consider using Google trends for broad themes for the time being. For instance, if you were considering launching a blog on marathon running, you may type “marathons” into the search bar.
I wouldn’t search for anything as detailed as “Will my toenails fall out if I run a marathon” on Google Trends. (The response, incidentally, is maybe.)
That could be an interesting topic to write about, but it’s certainly not the ideal method for deciding whether to blog about marathon running in general.
As you can see, interest in marathons has remained largely consistent over time. Although there is some seasonality, overall, there is still interest in this subject.
You don’t necessarily need to become anxious if you see that the trend in your topic is declining. This is a factor, indeed. It doesn’t imply that someone is any less interested in it, though.
When you begin comparing two themes against one another, Google Trends truly shines. What if, for instance, you have a strong love for (and skill in) both fashion design and physical fitness?
If you’re having trouble deciding between the two, it could be useful to know that more individuals seem to be Googling on the subject of physical fitness than fashion design.
What Google Trends has to say is as follows:
Therefore, not only are themes relating to physical fitness looked for more frequently than topics relating to fashion design, but the tendency seems to be moving upward while fashion design is slightly moving downward.
WORDPRESS: AN EASY-TO-USE BLOGGING PLATFORM
You may finally begin the process of setting up your blog now that you’ve decided on its goal and subject.
There are many different blog systems available, each with advantages and disadvantages, as you will discover if you do any research. I really don’t want to see you wasting hours of your time and suffering from a ton of headaches trying out various blog systems.
WordPress powers this exact website’s blog. 40% of all websites’ blogs are also. The fact that WordPress is free is the finest part!
But it’s not just cost-free to use; it’s also incredibly potent. WordPress is used by a lot of new bloggers. There are, however, a ton of highly sophisticated websites that use WP to develop their blogs.
WordPress is used to power websites like TOOLSLAZA.com, CNN.com and the NewYorkTimes.com as well.
It may be scaled up and down to meet your needs. The fact that an army of independent developers has created tools (known as WordPress Plugins) that you can add to your blog to make it perform particular tasks is one of the things that makes WordPress so powerful.
I won’t go into too much detail about the many Plugins that are available on WordPress; I’ll just say that a WordPress blog allows you to accomplish pretty much anything you’ve ever seen done on a website.
There is a WordPress plugin available if you wish to accomplish that. Because of this, I strongly suggest WordPress.
CHOOSING YOUR DOMAIN NAME & BRAND
Your domain name might be compared to your brand. My blog’s domain name, for instance, is TellChimp.in
You may be familiar with the following other domain names:
So, do you prefer your own name or a creative phrase for your domain name? Before you can start your blog going forward, you must select this choice.
I would advise choosing a domain ending in.com that is easy for people to remember and spell.
Additionally, I’d attempt to limit the length of your domain name between one and three words. Anything longer frequently becomes unwieldy and hard to remember.
For instance, if I wanted to create a blog about marathons, I may choose something fairly intimate like MarathonSpencer.com. Alternately, try sounding more professional like MarathonBoost.com
HOW TO START A BLOG: SETTING UP HOSTING
You need a hosting package in order to turn your concept into a real website. A website “host” is essentially just computer or server space that you may lease from an internet provider on a monthly basis.
Your website’s computer files must be kept on a server that is simple for visitors to access online. And to be quite honest, that is all you really need to know to launch your first website.
The bottom line is that in order to get your WordPress site up and running, you must set up a hosting plan.
Fortunately, doing this merely takes a few minutes and costs a few bucks every month. Technical expertise is not required for this.
PICK A HOSTING PLAN
Check out all the popular hosting sites and choose the best one for you. Remember you can always transfer from one host to another, but they charge for the service, independently. I would advise you try out Namecheap or Bluehost for your first blog.
INSTALL WORDPRESS AND GET STARTED
Once you have purchased a hosting plan and a domain, you can easily install WordPress.
Namecheap, Hostigator, Hostinger, Bluehost, amongst other hosting platforms provide basic WordPress themes. You can use them or hire someone to make a customized WordPress theme for you. You can also check out WordPress Themes & Website Templates from ThemeForest that are well documented and updated regularly by their specific developers, you can buy a theme from there.
Upload your theme as per the documentation of the theme you buy or freely use.
Phew! You’ve gone a long way if you’ve made it this far. You currently have a live blog online!
But perhaps you’re now wondering what to write about as you stare at a blank page. I know that my example’s main subject is running and marathons, but is there a particular subject you can write about to attract more readers?
You will do far better if you use these 3 blogging tips than if you just write about “whatever I feel like today.”
- Focus on keywords: Write about topics that people are searching for on Google.
- Follow Your Passion: Write about what you are passionate about.
- Replicate Shareable Success: Write about topics that other bloggers have had success with (i.e. shareable content).
And if you can accomplish all three of these tasks in a single blog article, you will have struck out big time!
So, when you’re producing blog articles, keep these three questions in mind if you ever feel stuck:
- What are people searching for on Google that I can write about?
- What am I passionate about?
- What are some popular blog posts from other bloggers that I could write similar content about?
You might not be aware of this, but Google actually provides you with a lot of information if you know where to search.
Have you ever noticed that Google will propose many options as you begin to write something?
These ideas come from popular Google searches and are often listed in order of the largest search volume (the number of times that term was searched daily or monthly).
Really useful stuff here! Here are a few results when I type “Marathon.”
This indicates that terms like “marathon training,” “marathon distance,” etc. are being frequently searched for online. Any of them would make excellent writing subjects.
Finding out what other bloggers are doing that are successful and attempting to do similar things is the last tip for figuring out what you should write about next.
Not to imitate, mind you.
In other words, you should consider writing on the same or a related issue if another blogger has already written about a novel subject that seems to be gaining a lot of social media attention.
HOW TO PROMOTE YOUR BLOG TO GET MORE READERS
Whether you believe it or not, the preceding two stages genuinely serve as the basis for advertising your blog and attracting new readers in the beginning. You can probably rank in Google by posting about keyword-rich subjects and begin drawing in visits “naturally” from Google.
They’ll track you down!
Then, a smart method to begin promoting your blog is by producing and sharing material that you are aware other bloggers have found to be successful.
Here’s 5 Ways that I would recommend promoting your blog to get new readers to start.
- Be active on social media. At first, just start with one social media site. Definitely post your own content (where appropriate), but also be active on other bloggers pages and be as helpful as possible. When you find the time, you can always branch out to other social media platforms.
- Leave blog comments. Please be smart about this and don’t spam anyone; however, leaving a real genuine comment on someone elses website can be beneficial to both of you! The blogger gets great feedback from a reader (you), and you get to leave a link to your blog (typically). This is common practice, and if you are always searching out new blogs in your niche, you can easily find 4 or 5 blogs to comment on each day. This can put you on the radar of other bloggers as well as allow other readers to find you. This is an excellent strategy to get your first core readers when your are first starting out with your blog.
- Email outreach to other bloggers or podcasters in your niche. This works especially well if you have first left a blog comment or two on their blog. You can often find a contact form that you can use to email the blogger and let them know how much you’ve enjoyed reading their blog. If you sincerely enjoy their blog, that will come across in your email. You should email them with no other intention than to start building a friendly relationship as a fellow blogger in the space. Down the road this could lead to things like guest posting opportunities, links/mentions about your blog on their blog, partnerships and many other things. And if you don’t mind being interviewed and have something to share or are truly an expert in your area, I would strongly recommend reaching out to podcasters in your niche! Podcasters are often looking for great guests, and perhaps you have an interesting perspective to share. This will often get your name in front of thousands of listeners that might be interested in reading your new blog.
- Be active in forums or other question and answer sites. Every niche has a forum associated with it where people discuss and ask questions. Just go to google and type in your niche + forum, and I’m sure you will find lots of great options. For example, if I do a search for “marathon forums”, I can easily find a dozen running forums that I could join and start participating in. (Ideally, you would just join 1 or 2 of the most active forums). Again, you want to be as helpful as possible, and don’t be spammy. However, many times these forums allow you to mention your site in your signature, and this can be a great way to help new readers find you.
- Build an email list. Overtime, you will get more and more people coming to your blog. Ideally, you can get these readers on your email list so that you can stay in touch with them as you create new content. How does this help you promote your blog? Well, for one it keeps your existing readers a way of knowing what you are up to. Keeping current readers sticking around is very important. However, as your email list grows, you will likely get other bloggers to join YOUR email list. Then as you simply email your list, these bloggers may take note and decide to mention you on their blog or reach out to you for other promotional opportunities
HOW TO MAKE MONEY WITH YOUR BLOG
The crucial issue is now at hand: “How can you truly generate money with a blog?” The short answer is that there are a TON of ways to profit from your new invention.
In this way, you can observe how effective bloggers are at it already.
A profitable blog has many different methods to generate income.
Advertisements – Sign up on AdSense or other Ad Networks and get your blog monetized.
Affiliate Marketing – Promote businesses or products that allow affiliation and get paid whenever on buys via the affiliate links you add in the articles.
Sell Your Own products or services on your website.
EXAMPLES OF SUCCESSFUL BLOGS
Toolslaza.com – Toolslaza provides free simplified how-to tutorials, reviews and everything tech-related.
TheEveryGirl.com – The Everygirl is the ultimate online resource helping shape the creative, career-driven woman to experience her life better lived.
PinchofYum.com – Fresh, flavorful and (mostly) healthy recipes made for real, actual, every day life.
NEXT STEPS FOR A NEW BLOGGER
The next step is to actually build a blog now that you know how to do it. Naturally, this involves much more than merely setting up site hosting and installing WordPress.
If you were to read other “how to start a blog” tutorials, they would end after guiding you through the process of setting up your website. And it is really significant for a beginner blogger. If you don’t even begin, you can’t begin your blogging adventure.
CONTENT SCHEDULE AND LENGTH
I suggest that you take some time to plan out how regularly you’ll update your blog. There are reasons for creating a lot of content, but there are also reasons to write less regularly. Both are viable.
I would highly advise you to make your posts longer (around 2,000 words…at least! ), if you want to get a lot of free traffic from Google. Longer articles typically have higher Google rankings.
Therefore, it is unlikely that you have time to produce an article every day if you are producing these larger pieces, which can occasionally be 3,000, 4,000, or even more words.
In fact, if you can only squeeze one article each month into your calendar, that would be great.
and that’s totally okay!
On the other side, writing shorter articles is OK and you may be able to update more frequently if you just want to establish a more personal blog or don’t want to receive free traffic from Google.
The important thing is to choose a timetable that works for you, make a commitment to follow that schedule, and then do it.
BUILD YOUR TRIBE
You will have established your “tribe” if you can connect with your first 1,000 “fans” as quickly as feasible. It may be more crucial than you think to have a core group of readers who support your efforts.
Of course, your closest friends or family may be your first readers.
People will continue reading, spread your material, and eventually buy from you if you can establish a stronger connection with a core audience of readers by being as authentic as you can.
CONNECT WITH OTHERS
You should go out meeting other bloggers and influencers in your niche at the same time as you are focusing on growing your tribe. Have you enjoyed one of your fellow bloggers’ recent posts?
Send them an email to let them know that you found their content to be meaningful.
The truth is that when you start interacting with individuals on a pleasant level, they are more likely to recognize you, which might open up tremendous opportunities for you in the future. Are you going to become friends with everyone you contact or will they ultimately spread your content?
Overall, I believe that this philosophy of really admiring what others are doing and maintaining a nice attitude toward other writers and readers will frequently pay off in surprising ways.
At some point, everyone was a brand-new blogger. The majority of bloggers will pay it forward if the proper circumstance arises.
HAVE ADDITIONAL QUESTIONS OR THOUGHTS?
I hope you have enjoyed reading this comprehensive guide to creating a blog! I think I’ve covered all you need to know to get going and even start the content creation process.
Please leave a comment in the section below if you feel I have missed something or just have a question you’d want to ask me.